The ‘Reach & Turn’ series highlights the dual importance of facts and stories — i.e. research narratives — in evidence-based policymaking and media reporting. In so doing, it aims to build capacity and networks between scientists and journalists.
UNU-MERIT has so far delivered four interactive workshops for around 200 researchers and reporters across Central America, West Africa, and the Middle East, with partners including the Inter-American Development Bank (IDB), the UN Department of Public Information (DPI), and the World Federation of Science Journalists (WFSJ), plus sister institutes UNU-EHS in Germany and UNU-INRA in Ghana.
Why ‘Reach & Turn’? Because we are trying to inform and persuade — the core of communications — as shown in our institutional trailer. To this end, our workshops have included a veteran BBC presenter on effective science communication, a Pulitzer prize-winning journalist on data storytelling, and an award-winning Dutch ambassador on ‘Twiplomacy’ and social media.